It was in the act of changing our entire families into groups of distant acquaintances, which we read in, Television: The Plug-in Drug. Finally, add to this list screaming. Deborah Tannen states that the media is making us scream at each other, an enlightening fact one may find in her essay, The Triumph of the Yell. Some new light has recently been shed on the subject, though: the media is not a concrete being.
To say the media is sending out a message is akin to saying that your TV is talking to you. This being not possible, we must now examine those who control the media. This is a tough crowd to figure out. We do not know anything about these people.
They could be the guy on the corner, or your favorite bartender probably not, but with all the face-less notoriety this industry has been painted with, one might think so. We are led to believe that we are being controlled and manipulated by unknown egomaniacs that are systematically destroying every facet of good ole fashioned life. Life, though, was fashioned many moons ago and has not changed much since. We have always craved to live our lives vicariously through art. The concept of real life imitating art was not born with the advent of slasher films and rap music: the heyday of the Wild West spurned multitudes of dime novels that city kids grabbed up and relived on their stoops.
And the media, throughout the course of its evolution, has always attempted to tap into our innermost desires, desires to step into surrealism. It has to. Its the product its selling. Some may say that theyre exploiting our vulnerabilities.
Of course they are. But so isnt McDonalds. Practically every product on the market exploits our vulnerabilities. Its part of their game, part of the business theyre in. Recently, however, it has become an issue. If its such an issue, why are we still paying $7.
50 at the movies to receive these manipulative messages? Its interesting to see the level of denial in America: we have a huge problem taking responsibility for our own actions. Indeed, the only uncontroversial issue in this controversial issue is that we are, without a doubt, choosing to buy what theyre selling. How nice it would be if we could truly be brainwashed and didnt have to pay for it all. But unfortunately, this is not the case. We continue to fork over millions of dollars to the entertainment industry, perhaps because we question whether the media can really be as corrupting as they say.
The scariest hypothesis has yet to be posed: the medias not corrupting society, but societys corrupting the media. To know, weve got to know whats really going on with these nefarious media moguls. The first question we should ask: would they purposely attempt to sell a product based on corruption capability instead of demand? Put yourself in their shoes. You leave the house in the morning, kiss your wife and kids goodbye and head over to the office.
Once you get there, you have a mission. This being America, that mission is forward movement: making money and becoming successful. No matter how high up on the ladder you are, if you dont produce then you dont have a job. At this point you have two options.
If youre the demonical, brainwashing type, you can carry out a highly devious scheme to brainwash the youth into, lets say, Mozart-heads by convincing everybody that Mozart is the man. But youre not